SocialBee Review

Introduction to SocialBee

SocialBee is a solid social media management tool. Over the years, we have seen SocialBee mature and include features previously not available, including Facebook Groups posting and analytics.

But with so many Social Media Management Tools out there, how does SocialBee compare to the other platforms such as Hootsuite, Sprout Social, Sendible, Metricool, MeetEdgar, Promo Republic and Publer?

Is SocialBee the right platform for you or your digital agency? Read on as we strive to give you an in-depth but fair review of SocialBee.

Things to consider before buying a Social Media Management Tool

Managing social media posts on the WPStarters Facebook Group
Managing social media posts on the WPStarters Facebook Group

Managing multiple social media accounts can be difficult. Be it scheduling of posts at optimum times, measuring responses and creating reports for clients. Social media management tools solve this problem by cutting down on effort and time spent for site owners, digital marketers and digital agencies.

However, social media management tools aren’t cheap. They are often on a subscription model starting from about $25 per month. As such, if you seldom create engaging content or are on a tight budget, these tools aren’t for you. Perhaps using platforms like Facebook and Instagram, natively might work better for you.

If you decide to go with a social media management tool, be prepared to spend time crafting engaging content and monitoring your results. This way, you can obtain a return on investment for your monthly subscription.

Presenting SocialBee

Overview of SocialBee

SocialBee is a social media management tool focused on scheduling of posts to various social media platforms and analyzing your performance after. Unlike the market leader, HootSuite, SocialBee lacks features like social media listening and engagement, content curation, A/B testing of posts and PDF report generation.

However, SocialBee is an established social media management tool and comes with its own mobile application, for social media management on the go. 

If all you want is a smarter way to manage your social media profiles content, SocialBee is the tool for you. However, if you need the other features mentioned above, perhaps consider switching to all-in-one apps like HootSuite, Sendible, Sprout Social and Metricool.

Pros of SocialBee

  • Solid Content Scheduling Features
  • Let’s you analyse your competition in Twitter
  • Innovative: Let’s you import in posts from the Pocket app
  • Affordable Pricing
  • Works with third party shorteners like Switchy and RocketLink

Cons of SocialBee

  • Mobile App is light on features
  • Isn’t an all-in-one social media management platform
  • No PDF reporting
  • Competition Analytics limited to Twitter
  • No A/B testing of posts

Features & Benefits of SocialBee

Comparison of SocialBee vs Hootsuite vs Sprout Social vs Sendible vs Promo Republic vs MeetEdgar vs Publer
Comparison of SocialBee, Hootsuite, Sprout Social, Sendible, Promo Republic, MeetEdgar & Publer

Solid Content Scheduling Features

If you are looking for the best social media management dashboard to manage your social media marketing campaigns, SocialBee deserves a mention. Though not all-encompassing like Hootsuite, SocialBee does the basics well.

Among the scheduling features that we like are:

  • Category-based Scheduling and Individual Post Expiry Dates – SocialBee lets you assign posts into categories, making it easier to schedule different types of posts, rather than granularly set them. However, you can still set them individually if needed. As setting posting schedules is a tedious affair, this feature is a huge timesaver.
  • Evergreen Categories – Now, if you have some evergreen content, you can set them on evergreen categories to run forever. This includes guides and how-to articles, which usually stand the test of time. Without this feature, you will need to reschedule the evergreen posts after your current campaign is over. Which means, more work.
  • Post Previews – Have you ever scheduled a post, only to find out that the featured image looks bad on Facebook or Instagram? If yes, this feature is a must have. And it is available on SocialBee.
  • Email Notifications – SocialBee notifies you if you run out of scheduled posts or if something goes wrong. This has been a lifesaver for me, as I tend to leave my scheduled posts running.

Competition Analytics on Twitter

In digital marketing, studying your competition is important. That way, you’ll find out what works and what doesn’t. SocialBee allows you to study your competitors’ followers on Twitter and recommends potential good ones. 

You can then reach out to them to build an active audience. While you can do the same without SocialBee, SocialBee makes it so much easier.

Innovative

While SocialBee might not have the full range of features that Hootsuite has, SocialBee is innovative and willing to try out new things. 

For example, you get Pocket integration with SocialBee. For people who read online articles regularly, the Pocket app is one of the best apps to save articles to. With SocialBee, you can schedule these saved articles to your social media profiles.

SocialBee has a thriving roadmap that they work hard on. This ensures that your investment in SocialBee will remain relevant, long term. 

Affordable Pricing

SocialBee is affordable. Compared to Hootsuite, Sprout Social and Sendible, SocialBee’s plans are reasonable and well within the budget of small medium businesses or large digital agencies.

This pricing allows you to scale your business, instead of keeping your team small due to ongoing software costs.

Works with 3rd party Link Shorteners

While most other social media management tools integrate with bitly and roll out their own link shortening service, SocialBee integrates with a host of link shorteners. This includes Rocketlink, Replug, Switchy and Rebrandly, among others.

The advantages of third party link shorteners include the ability to add retargeting pixels and A/B test the links you shared. A/B testing ensures that you’ll be able to understand which post does better and focus your digital marketing campaign on them.

SocialBee Review: Social Proof

socialbee evergreen posting
SocialBee Evergreen Posting

Here are some user reviews on SocialBee

SocialBee is a relatively new social media scheduling platform that goes beyond scheduling and includes features like competitor research. Since they’re an early-stage startup, they have quite an extensive product roadmap, which means their focus is on rolling out new features. While the more established tools tend to slow down on adding new featuresDavid 

Already had a SocialBee code, and it’s arguably been my most used AppSumo deal of all time. – Zeke Ducker

This has revolutionised the way I post content across FB , Linkedin and Insta. It is saving me so much time and brainspace. Watch the feature videos. Do your homework. This was a no-brainer investment. Thanks Apssumo and SocialBee! I had a small issue with the IOS app not working and it was fixed in under a week. DO IT!Sumo-ling

Really people, I have been trying several tools for social media management. I have like 5 Twitter accounts to manage, 3 Facebook pages, a LinkedIn profile and a LinkedIn page, and I am probably still forgetting one or more social media accounts that I (not so) regularly post on. Tweetdeck? Ok’ish. Hootsuite? Raised their prices and limited the free version. Meh. One or two other tools were too limited, not very user friendly or just too expensive. If you manage several social media profiles, want to easily schedule and recycle posts and even have posts automatically scheduled, based on your own preferences, this is a total no-brainer.NathanV

As a podcaster and marketing soloprenuer I found Social Bee to be super reliable, highly polished and impressively feature rich.The sheer number of extra tools available with Twitter data and automation is incredible and for that alone this software is worth the cost. The user interface is clean and intuitive and works perfectly. Scheduling is seamless and just works. The Facebook integration is another big plus for business owners and individuals like myself. The idea behind evergreen posting is another huge bonus because of how easy it is to categorise posts and ensure that they don’t just get lost in the cloud. This tool helps me run my social media more efficiently and without headaches with things not working right. – Expertlaunch

Alternatives to SocialBee

SocialBee isn’t for everyone. That is why we are listing a few alternatives below

  • Hootsuite – If you need a comprehensive all-in-one social media management tool, you won’t go wrong with Hootsuite. It allows you to curate new content plus listen and respond to social media mentions. Hootsuite also comes with an easy-to-use PDF report generator to impress your client with. Sendible and Metricool are viable alternatives to Hootsuite.
  • Publer – If you need more social media profiles, Publer might be the tool you are looking for. However, Publer lacks the in-depth social media scheduling options that SocialBee has
  • WP Scheduled Posts – If you are on a budget, you might want to consider WP Scheduled Posts. It allows you to automatically share your WordPress posts to your social media accounts. Like Publer, WP Scheduled Post lacks the in-depth scheduling options that SocialBee has.

SocialBee Review: The Conclusion

For bloggers, digital marketer and digital agencies, managing multiple social media accounts can be daunting. What more scheduling your posts, analysing the engagement and whether your social media properties are growing or shrinking. All these can lead to a manic, overworked person. Or you can use a social media management tool like SocialBee.

SocialBee excels in the scheduling of social media posts. If you are looking a reliable tool, look no further than SocialBee.

At the time of writing, SocialBee is nearing the end of its 72-hours lifetime deal flash sales. I believe there are about 24 hours left on the clock. If you have been managing your social media posts via the Facebook / Instagram apps, perhaps it’s time for an upgrade.

SocialBee Review: Super Power to Schedule Your Social Media Posts

Summary

SocialBee is a solid social media management tool. It has matured over the years and is one of the best tools when it comes to scheduling and analysing your social media posts.

Pros

  • Solid Content Scheduling Features
  • Let’s you analyse your competition in Twitter
  • Innovative: Let’s you import in posts from the Pocket app
  • Affordable Pricing
  • Works with third party shorteners like Switchy and RocketLink

Cons

  • Mobile App is light on features
  • Isn’t an all-in-one social media management platform
  • No PDF reporting
  • Competition Analytics limited to Twitter
  • No A/B testing of posts
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4 thoughts on “SocialBee Review”

  1. Hi, I tested SB since a couple of days … but … don’t get me wrong: I’m not sure, if SocialBee is the right tool for me. There seem to be a lot of limitations. Just to clarify whether I understood everything correctly:
    – You can’t send planned Instagram-posts (with images) without a buffer account?
    – You cannot make Instagram-Carousel Image posts? (2 or 3 Images in one post)
    – Because you need the Buffer-account, you cannot create video posts?
    – You cannot schedule monthly?

    So – I just wanted to schedule some Facebook and Instagram Posts, some with 2 or 3 Images, some with a video.
    Planned weekly and monthly … no Cance?

    Reply
    • Hey Bernd,

      Currently, SocialBee does need to go through Buffer for Instagram posts for desktop posts. That’s due to Instagram’s limitations in some way.

      Personally, I focus on Facebook Groups and face no issues with scheduling my posts months in advance 🙂

      Reply

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